This guide answers the question of how TikTok knows your interests. Further, it analyzes the steps to follow when you want to change your interests on TikTok and discusses the critical questions users have about TikTok interest.
How Does TikTok Know My Interests?
TikTok has an algorithm designed to act as your best friend. In this case, the algorithm’s work is to study you and come up with data regarding what interest you the most based on your habits on the platform. The idea is to ensure through studying your interest, TikTok can keep you engaged on the platform by flocking the For You page with content relating to your interest. There are various metrics that the algorithm uses to study your interest. They include the following.
Comments
When viewing videos on TikTok, when you comment on a given video, TikTok takes note of the action. The algorithm starts to build a list of things you comment on and the topics of the videos on which you comment. If you comment on a given video, it means you are interested in a given topic.
Like
A like counts as part of your interest. When you like a video, you are telling TikTok’s algorithm to display more of the content relating to that which you’ve liked. For instance, if you like a video on vegans, expect to find more vegan videos on your “For You” page.
Share
When you share a TikTok video, that still counts as part of something that interests you.
Not Interested
The opposite of you liking a video is clicking the not interested button. When you do, TikTok won’t display videos relating to that interest anymore.
Add to Favorite
Once you add something as your favorite, that’s a jackpot to TikTok, and you guarantee that you want to view more of such topics.
Save
Sometimes you can click the save button when you want to watch something later. TikTok notes the action and uses that metric to decide what it will show you.
How To Change My Interest on TikTok
The above metrics are some of those used by TikTok when ranking which videos to appear on your “For You” page, depending on your interest. So, how can you change your TikTok interest to enjoy new content? Use the steps below. You can now refresh your TikTok or restart it for your new interests to appear. That’s how you can change your interests on TikTok anytime you feel tired of the old content that keeps showing.
Conclusion
TikTok, like other platforms, focuses on how best it can better your experience to ensure you keep using it. One perfect way is by refining your interests such that most of the content you enjoy aligns with your interests. If you are tired of the content on your TikTok, use the steps below to update your interest in TikTok and enjoy new content.
